The goal of this 30-day workshop is to identify, find, and better understand your *best* customers to help you increase sales.

After spending money marketing and posting things online with no response. I decided to understand my customers better and what jobs they are looking to be done. Focusing on a specific type of customer has increased my revenue.

What you get:

1. A printable workbook
2. Cheatsheets, templates, and scripts to help you get started and take action.

This is a hands-on workshop; each week you’ll learn by doing to identify, find, and better understand your customers.

What you’ll learn:

1. Understand your audience/ ideal customer.
2. What problem(s) are you looking to solve/ add value to?
3. Understand the benefits of customer discovery interviews.
4. How to conduct a customer discovery interview.
5. Brainstorm customer discovery interview questions.
6. How well do you understand your target’s problems (JTBD)?
7. Why are you positioned to provide a solution?
8. Create a buyer persona and learn to conduct customer research.

FAQ

Who is this course for?

If you are a founder, entrepreneur, or small business owner looking to increase your revenue and sales by understanding who your *best* customers are. Please note: in this workshop, we will not be covering how to get more sales. If you are interested in sales only, check out the Beginning Sales and Deep Dive Sales workshops.

Dates: (each session is 60 mins)
Session 1: Monday, February 20, 2023. 7- 8 pm ET
Session 2: Wednesday, February 22, 2023. 7- 8 pm ET
Session 3: Monday, February 27, 2023. 7- 8 pm ET
Session 4: Wednesday, March 01, 2023. 7- 8 pm ET
Session 5: Monday, March 06, 2023. 7- 8 pm ET
Session 6: Wednesday, March 08, 2023. 7- 8 pm ET
Session 7: Monday, March 13, 2023. 7- 8 pm ET
Session 8: Wednesday, March 15, 2023. 7- 8 pm ET

This class is remote and interactive. Stutents meet online twice a week. Each session is 60 mins. 

This class is currently closed for registration. If you are interested in taking this class, please pre-register here: https://forms.gle/ScMPSUir59vVgDwX